:root {
  --burgundy: #7F1218;
  --burgundy-dark: #650D12;
  --navy: #001D55;
  --navy-soft: #0B2F70;
  --cream: #F6F0E4;
  --paper: #F7F6F3;
  --ink: #151515;
  --ink-soft: #4B5563;
  --gold: #D4A434;
  --line: #E6E4DF;
  --white: #FFFFFF;
  --green: #1B7A4E;
  --gray: #6B7280;
  --shadow: 0 8px 24px rgba(21, 21, 21, 0.08);
  --radius: 16px;
  --font-display: "Bai Jamjuree", "IBM Plex Sans Thai", system-ui, sans-serif;
  --font-body: "IBM Plex Sans Thai", "Noto Sans Thai", system-ui, sans-serif;
}
* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  font-family: var(--font-body);
  color: var(--ink);
  background: var(--cream);
  line-height: 1.55;
  -webkit-font-smoothing: antialiased;
}
a { color: var(--burgundy); text-decoration: none; }
a:hover { text-decoration: underline; }
img { max-width: 100%; display: block; }

.wrap { width: min(1120px, calc(100% - 2rem)); margin: 0 auto; }

/* Header */
.site-header {
  background: linear-gradient(135deg, var(--navy) 0%, var(--navy-soft) 55%, var(--burgundy-dark) 100%);
  color: var(--white);
  padding: 2.25rem 0 2rem;
  position: relative;
  overflow: hidden;
}
.site-header::after {
  content: "";
  position: absolute;
  inset: auto -10% -40% auto;
  width: 280px; height: 280px;
  background: radial-gradient(circle, rgba(212,164,52,.35), transparent 70%);
  pointer-events: none;
}
.brand-row { display: flex; align-items: center; gap: .85rem; margin-bottom: 1.1rem; }
.brand-mark {
  width: 48px; height: 48px; border-radius: 12px;
  background: var(--burgundy); border: 2px solid var(--gold);
  display: grid; place-items: center;
  font-family: var(--font-display); font-weight: 700; font-size: 1.1rem;
}
.brand-text h1 {
  margin: 0; font-family: var(--font-display); font-size: clamp(1.35rem, 3vw, 1.85rem); font-weight: 700; letter-spacing: .01em;
}
.brand-text p { margin: .15rem 0 0; opacity: .85; font-size: .92rem; }
.hero-lead {
  max-width: 52rem; font-size: 1.02rem; opacity: .95; margin: 0 0 1.25rem;
}
.meta-chips { display: flex; flex-wrap: wrap; gap: .5rem; }
.chip {
  display: inline-flex; align-items: center; gap: .35rem;
  padding: .35rem .7rem; border-radius: 999px;
  background: rgba(255,255,255,.12); border: 1px solid rgba(255,255,255,.18);
  font-size: .82rem; backdrop-filter: blur(4px);
}
.chip.gold { background: rgba(212,164,52,.22); border-color: rgba(212,164,52,.45); color: #FFE7A3; }

/* Nav */
.nav {
  position: sticky; top: 0; z-index: 40;
  background: rgba(247,246,243,.92); backdrop-filter: blur(10px);
  border-bottom: 1px solid var(--line);
}
.nav .wrap {
  display: flex; gap: .35rem; overflow-x: auto; padding: .55rem 0;
  -webkit-overflow-scrolling: touch;
}
.nav a {
  flex: 0 0 auto; padding: .45rem .8rem; border-radius: 999px;
  color: var(--ink-soft); font-size: .88rem; font-weight: 500;
}
.nav a:hover, .nav a.active { background: var(--white); color: var(--burgundy); text-decoration: none; box-shadow: var(--shadow); }

section { padding: 2.25rem 0 0.5rem; }
.section-title {
  font-family: var(--font-display); font-size: 1.35rem; margin: 0 0 .35rem;
  color: var(--navy);
}
.section-sub { margin: 0 0 1.1rem; color: var(--ink-soft); font-size: .95rem; }

.card-panel {
  background: var(--white); border: 1px solid var(--line); border-radius: var(--radius);
  padding: 1.15rem 1.25rem; box-shadow: var(--shadow);
}
.thesis p { margin: 0 0 .75rem; }
.thesis p:last-child { margin: 0; }
.mix-row { display: flex; flex-wrap: wrap; gap: .5rem; margin-top: 1rem; }
.mix-pill {
  background: var(--paper); border: 1px solid var(--line); border-radius: 10px;
  padding: .55rem .8rem; font-size: .88rem;
}
.mix-pill strong { color: var(--burgundy); }

/* Top 10 */
.priority-grid {
  display: grid; grid-template-columns: repeat(auto-fill, minmax(260px, 1fr)); gap: .85rem;
}
.priority-card {
  background: var(--white); border: 1px solid var(--line); border-radius: 14px;
  padding: .95rem 1rem; box-shadow: var(--shadow);
  display: grid; grid-template-columns: auto 1fr; gap: .75rem; align-items: start;
  cursor: pointer; transition: transform .15s ease, border-color .15s;
}
.priority-card:hover { transform: translateY(-2px); border-color: var(--gold); }
.rank {
  width: 36px; height: 36px; border-radius: 10px;
  background: var(--burgundy); color: white; font-weight: 700;
  display: grid; place-items: center; font-family: var(--font-display);
}
.priority-card h3 { margin: 0 0 .25rem; font-size: 1rem; font-family: var(--font-display); }
.priority-card p { margin: 0; font-size: .86rem; color: var(--ink-soft); }
.star { color: var(--gold); }

/* Hottest */
.hottest-grid {
  display: grid; grid-template-columns: repeat(auto-fill, minmax(200px, 1fr)); gap: .7rem;
}
.hot-card {
  background: linear-gradient(180deg, #fff 0%, #FFF8E8 100%);
  border: 1px solid #F0DFA8; border-radius: 12px; padding: .85rem;
  cursor: pointer;
}
.hot-card h4 { margin: 0 0 .3rem; font-size: .95rem; }
.hot-card p { margin: 0; font-size: .82rem; color: var(--ink-soft); }
.hot-badge {
  display: inline-block; font-size: .72rem; font-weight: 600;
  background: rgba(212,164,52,.18); color: #8A6500; padding: .15rem .45rem; border-radius: 999px;
  margin-bottom: .4rem;
}

/* Filters */
.filters {
  display: flex; flex-wrap: wrap; gap: .55rem; align-items: center;
  margin: 0 0 1rem; position: sticky; top: 48px; z-index: 30;
  background: rgba(246,240,228,.94); padding: .55rem 0; backdrop-filter: blur(8px);
}
.filter-group { display: flex; flex-wrap: wrap; gap: .35rem; align-items: center; }
.filter-label { font-size: .8rem; color: var(--ink-soft); margin-right: .2rem; }
.fbtn {
  border: 1px solid var(--line); background: var(--white); color: var(--ink);
  border-radius: 999px; padding: .35rem .75rem; font-size: .84rem; cursor: pointer;
  font-family: inherit;
}
.fbtn.active { background: var(--burgundy); color: white; border-color: var(--burgundy); }
.search {
  flex: 1 1 180px; min-width: 160px;
  border: 1px solid var(--line); border-radius: 999px; padding: .45rem .9rem;
  font-family: inherit; font-size: .9rem; background: white;
}

/* Creator cards */
.creators-grid {
  display: grid; grid-template-columns: repeat(auto-fill, minmax(300px, 1fr)); gap: 1rem;
}
.creator-card {
  background: var(--white); border: 1px solid var(--line); border-radius: 16px;
  overflow: hidden; box-shadow: var(--shadow); display: flex; flex-direction: column;
}
.creator-card.starred { border-color: rgba(212,164,52,.55); box-shadow: 0 8px 24px rgba(127,18,24,.08); }
.stamp {
  display: grid; grid-template-columns: 72px 1fr; gap: .85rem;
  padding: 1rem 1rem .65rem; background: linear-gradient(180deg, #FFFCF7, #fff);
  border-bottom: 1px solid var(--line);
}
.avatar {
  width: 72px; height: 72px; border-radius: 16px; object-fit: cover;
  border: 2px solid var(--gold); background: var(--navy);
}
.stamp-main h3 {
  margin: 0; font-family: var(--font-display); font-size: 1.05rem; line-height: 1.25;
}
.handles { margin: .2rem 0 .45rem; font-size: .78rem; color: var(--ink-soft); word-break: break-word; }
.total-followers {
  font-family: var(--font-display); font-weight: 700; font-size: 1.35rem;
  color: var(--burgundy); line-height: 1.1;
}
.total-followers span { display: block; font-size: .72rem; font-weight: 500; color: var(--ink-soft); letter-spacing: .02em; }
.badges { display: flex; flex-wrap: wrap; gap: .3rem; margin-top: .45rem; }
.badge {
  font-size: .7rem; font-weight: 600; padding: .18rem .45rem; border-radius: 999px;
  background: var(--paper); color: var(--ink-soft); border: 1px solid var(--line);
}
.badge.cat-youtuber { background: #EEF2FF; color: #3730A3; border-color: #C7D2FE; }
.badge.cat-tiktoker { background: #FDF2F8; color: #9D174D; border-color: #FBCFE8; }
.badge.cat-influencer { background: #ECFDF5; color: #065F46; border-color: #A7F3D0; }
.badge.lang-EN { background: #EFF6FF; color: #1E40AF; }
.badge.lang-CN { background: #FEF2F2; color: #991B1B; }
.badge.presence-green { background: #ECFDF5; color: var(--green); border-color: #A7F3D0; }
.badge.presence-gold { background: #FFFBEB; color: #92400E; border-color: #FDE68A; }
.badge.presence-blue { background: #EFF6FF; color: #1E40AF; border-color: #BFDBFE; }
.badge.presence-gray { background: #F3F4F6; color: #4B5563; }
.badge.star { background: #FFF7E0; color: #8A6500; border-color: #F0DFA8; }

.plat-row {
  display: flex; flex-wrap: wrap; gap: .35rem; padding: .65rem 1rem 0;
}
.plat {
  font-size: .72rem; background: var(--paper); border-radius: 8px;
  padding: .28rem .45rem; border: 1px solid var(--line);
}
.plat b { color: var(--navy); }

.avg-views {
  margin: .7rem 1rem 0; padding: .55rem .7rem; border-radius: 10px;
  background: #FFF8EC; border: 1px dashed rgba(212,164,52,.55);
}
.avg-views .label { font-size: .72rem; color: var(--ink-soft); }
.avg-views .num { font-family: var(--font-display); font-weight: 700; font-size: 1.1rem; color: var(--navy); }
.avg-views .meta { font-size: .7rem; color: var(--ink-soft); }

.body-block { padding: .75rem 1rem 1rem; flex: 1; display: flex; flex-direction: column; gap: .55rem; }
.body-block .niche { font-size: .88rem; margin: 0; }
.body-block .why { font-size: .86rem; color: var(--ink-soft); margin: 0; }
.body-block .angle {
  font-size: .86rem; margin: 0; padding: .5rem .65rem; border-left: 3px solid var(--burgundy);
  background: var(--paper); border-radius: 0 8px 8px 0;
}
.contact { font-size: .8rem; color: var(--ink-soft); word-break: break-word; }
.gaps {
  font-size: .78rem; color: #9A3412; background: #FFF7ED; border: 1px solid #FED7AA;
  border-radius: 8px; padding: .45rem .55rem;
}
.disc-score {
  font-size: .75rem; font-weight: 600; color: var(--navy);
}

/* Outreach */
.outreach-grid { display: grid; gap: .85rem; }
@media (min-width: 800px) {
  .outreach-grid { grid-template-columns: 1fr 1fr; }
}
.subject {
  font-family: ui-monospace, SFMono-Regular, Menlo, monospace;
  font-size: .82rem; background: var(--paper); border: 1px solid var(--line);
  border-radius: 8px; padding: .55rem .7rem; margin: .35rem 0;
}
.pitch {
  white-space: pre-wrap; font-size: .9rem; background: var(--white);
  border: 1px solid var(--line); border-radius: 12px; padding: 1rem;
}

/* Gaps callout */
.gaps-panel {
  background: #FFF7ED; border: 1px solid #FDBA74; border-radius: var(--radius);
  padding: 1.1rem 1.25rem;
}
.gaps-panel ul { margin: .5rem 0 0; padding-left: 1.15rem; }
.gaps-panel li { margin: .35rem 0; font-size: .92rem; }

.watch-card {
  margin-top: .85rem; background: white; border-radius: 10px; padding: .75rem .9rem;
  border: 1px dashed #FDBA74;
}

footer {
  margin-top: 2.5rem; padding: 1.5rem 0 2.5rem;
  border-top: 1px solid var(--line); color: var(--ink-soft); font-size: .82rem;
}
footer .method {
  background: var(--white); border: 1px solid var(--line); border-radius: 12px;
  padding: .85rem 1rem; margin-bottom: .75rem;
}

.count-bar { font-size: .85rem; color: var(--ink-soft); margin-bottom: .75rem; }

@media (max-width: 560px) {
  .stamp { grid-template-columns: 60px 1fr; }
  .avatar { width: 60px; height: 60px; border-radius: 14px; }
  .total-followers { font-size: 1.15rem; }
}

.avatar-letter {
  display: grid; place-items: center;
  font-family: var(--font-display); font-weight: 700; font-size: 1.6rem;
  color: var(--cream); background: var(--burgundy);
}
.avatar-letter[data-lang="CN"], .lang-CN ~ .avatar-letter { background: var(--navy); }